CES 2020: The World of Television

Image: LG

The war on 8K continues

This time last year, we saw the first 8K televisions getting announced by LG, Samsung and others. Well, they are back with more. But before we dive into them, maybe it’s good to evaluate what 8K televisions actually can offer.


You could say that LG and Samsung have been in a bit of a battle when it comes to 8K. With LG claiming to offer a ‘Real 8K’ experience, they are definitely betting big on 8K televisions. They announced a whopping 8 models featuring an 8K screen. Two of them are OLED screens, coming at 77 and 88 inch. Next to this, there are 6 LCD models sporting LG’s NanoCell technology. That’s a lot of 8K. But are they more than just a screen with a high resolution?

Image: LG


Samsung obviously can not stay behind in this warfare. And they definitely don’t, with their demonstration of the 8K QLED Q950-series. It is to most extent a pretty ‘normal’ 8K television. Supporting the AVC1 codec for 8K video, a custom SOC called ‘AI Quantum 8K’, so it basically hits the marks you would expect.

Image: Samsung

Sony, TCL and… Skyworth?

LG and Samsung are obviously not the only manufacturers showing their 8K goods at CES. We’ve seen 8K televisions many of the manufacturers you know and love. Sony has joined the party with a single 8K model, that sadly still features the same processor as last years’, which is a bit disappointing. TCL demonstrated their 8K models sporting their new so-called Vidrian Mini-Led technology, which seem promising.

TV Tech

Nice resolutions are great and everything, but what about the technology behind them? I’ve already mentioned some of the video codecs supported to get 8K content going, like AVC1. But besides this, what more can we expect that content owners should be wary of?

Operating Systems

I have to admit, I am a bit pleased by this fact: there is no new operating system announced! As a Smart TV developer, we already have to deal with a lot of operating systems and their variants. The operating systems we all know and love will continue as expected: Samsung still puts all bets on their own Tizen, and LG following the same with their WebOS platform.

Image: Roku

ATSC 3.0

The new kid on the block has to be ATSC 3.0. In short: ATSC 3.0 is the latest version of a standard, describing how television signals should be broadcasted and interpreted. Dubbed as ‘NextGen TV’, the standard is a big step towards getting a clear interface for bringing 4K TV, HDR and other new technologies into your home. Many TVs announced at CES, support the standard, opening up the way for a broad adoption of the standard.

Noteworthy mentions

Like last years, most manufacturers showcased their new line-up sporting 4K, OLED, QLED, HDR and other technologies. Panasonic is one of them. And their new 4K OLED flagship is definitely very beautiful, which will definitely be favored by many. Philips also announced a bunch of televisions in sizes ranging from 43 to 75 inch, catering to basically everybody, including gamers. Vizio, third highest selling manufacturer in the US, is finally adding OLED models to their line-up, making OLED yet a bit more accessible.

Image: Panasonic
Image: Samsung


Yet another year where many manufacturers are betting big on 8K. I doubt we’ll see the prices drop much though, so 8K will definitely be one bridge too far for the big public. 4K however will become a lot more mainstream with the addition of cheaper 48 inch models.



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